About Us
WE ARE SIGN SPECIALISTS
Guthman Signs is the leader in custom on-premise sign projects specific to churches, businesses, schools, and municipalities as well as civic organizations looking to make an impact. Our team of Sign Specialists have served thousands of organizations seeking to find the best possible signs for their needs. We view signs as marketing tools that are powerful if not essential to the health and growth of any organization.
After working extensively in retail, wholesale and fabrication companies focusing on limited options and lack of creativity in the sign industry, Guthman’s Sign Specialists gathered together and decided to form a Specialty Sign Brokerage and Project Management Solution to better fit the needs of each unique client.
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OUR RELATIONSHIPS
The process took years of hard work and relationship building, and the result is a game changer for our clients. We pull back the curtain to allow our clients access to the truth of every option BEFORE any decisions are made so they do not over-invest OR under-invest in their projects.
By developing the sign industry’s most comprehensive set of active partnerships with over 15 factories and over 9,000 vetted installation and service providers, we are able to serve virtually any need for on-premise signage you can think of. As the only company that places these tools at your disposal, we are the only company that can truly say, If you can dream it we can make it a reality.
At Guthman Signs we believe there is no need for sales pitches, or broad claims about any single product in our industry. There is no such thing as the perfect sign in our view. BUT, there is a perfect solution for your project. We have built Guthman Signs with care to be sure we effectively help you find that perfect and unique solution at the best possible price.
WE LIKE OPTIONS.
We like options. But we also understand that having tons of options makes markets complicated and difficult to understand for both clients and service providers.
Most companies gave up already. They have dedicated themselves to only one or two options and will claim that these are THE BEST OPTIONS for any and all organizations. Untrue.
You are unique. You are valuable. You need special treatment.
We get it.
THE GUTHMAN WAY: WE MAKE SIGNS, SIMPLE.
Step one: If you speak, we’ll listen. Tell us your challenges, needs, demands, likes, dislikes, and we will actively listen and remember your circumstance.
Step two: If you let us, we’ll do all the legwork. We’ll provide you with the best options for your circumstance at the best prices available in today’s market, guaranteed.
Step three: We’ll present your options in an organized and easily understandable, electronic format.
Step four: We won’t play favorites. Our clients choose their signs for themselves.
Step five: We’ll be here. No matter your installation choice. We can either walk with you throughout self-installations, or take the steering wheel and orchestrate your turn-key installation for you.
Step Six: We’ll monitor the build of your sign closely.
Step Seven: We’ll keep serving you. When it is installed. After it’s installed. Any sign, anywhere, any time.
MEET OUR TEAM
Cord Guthrie
CO-OWNER / SIGN SPECIALIST
Cord brings over 18 years of project management and business development experience. His passion is finding new creative ways to delight clients.
Bob Norman
CO-OWNER/ SIGN SPECIALIST
Bob brings over 16 years of sales, business development, and organizational change. His passion is streamlining and coordinating the flow of information and solutions to our clients. Bob is a graduate of Montreat College (BA), and Walden University (MS)
Jody Mathe
EXECUTIVE PROJECT MANAGER / SIGN SPECIALIST
Jody brings over 25 years of service industry management, including opening, managing, and operating multiple small businesses. A graduate of the University of South Florida, he prides himself on taking care of every customer’s needs above expectations
Josh Shade
SIGN SPECIALIST
Josh brings over 10 years of experience in managing projects, logistics, and customer experiences from projects small and simple to large, complex programs and projects.
Johnnie Saunders
LEAD FABRICATOR
Johnnie Saunders brings over 10 years of experience in fabrication, creative project implementation, custom CNC Routing, aluminum, and steel (MIG/TIG) welding, and all things custom sign fabrication. It’s simple, our clients love Johnnie’s work because of the quality, creativity, and thoughtfulness he brings to each project