Guthman Blog

by Guthman Signs | May 17, 2023

Outdoor LED signs are a great way for churches to communicate with their congregation and the local community. These signs are highly visible, energy efficient and can be used to display messages 24 hours a day, 7 days a week. With an outdoor LED sign from Guthman Signs, churches can easily share important information such […]

by Guthman Signs | March 24, 2023

In this day and age, having an LED sign for your church, school, or business is no longer a luxury; it is a necessity. LED signs have gained immense popularity over the years due to their versatility, reliability, and energy efficiency. They offer a great way to communicate with your audience and connect with them […]

by Guthman Signs | September 16, 2022

Businesses have come to depend on LED outdoor signs to announce their presence and convey information in an eye-catching, dynamic way. Some businesses and organizations, like churches or schools, may balk at the upfront cost of an LED sign. But if you learn the reasons why LED signs offer great returns on investment, you’ll be […]

by Guthman Signs | September 1, 2022

When you’re considering purchasing a new outdoor sign or upgrading an old one for your business, school, church, or organization, your first thoughts may be about appearance, cost, and flexibility in messaging. All these are important, but the sign’s ability to endure outdoor conditions, including heat, rain, sleet, and hail, is more important. Your sign […]

by Guthman Signs | August 18, 2022

Church signs serve the important function of identifying the church’s denomination, informing passersby of when services happen, and seeking volunteers for outreach work. Some signs are more effective than others in drawing in new parishioners or raising funds for charitable efforts. Signs can be humorous (as the internet has made noticeably clear!), thought provoking, or […]

by Guthman Signs | August 4, 2022

Look around any public space, and you’re bound to see lots of people staring at their phones, swiping or tapping away. For businesses and institutions with important messages to share, this can be frustrating! There are effective ways to draw attention away from personal devices toward marketing messages or information you need to impart. Here […]

by Guthman Signs | July 21, 2022

From the pros to the minor leagues and from college to high school sports, every playing field needs a scoreboard. With advances in technology, scoreboards have become more than just a place to check how the game is going; they also post scores around the league, weather updates, prize drawings, and fun facts about the […]

by Guthman Signs | July 12, 2022

Promoting your business can be a full-time job in itself. Between managing social media, responding to online reviews, approving an ad campaign, and determining sale prices and dates, marketing has become more complex and challenging. However, technology has made some types of marketing easier and more effective. A perfect example is the digital sign. These […]

by Guthman Signs | June 28, 2022

Your brand is a promise to customers that they’ll have a memorable, predictable, and compelling experience with your products. Brands convey a company’s personality, mission, and values, giving consumers a relatable backstory they can comfortably adopt and make part of their lives. A brand is more than a logo and a color palette. A company […]

by Guthman Signs | June 9, 2022

Although educators may find their students’ devotion to their phones frustrating, digital communication infiltrates every aspect of our lives. Screen-saturated students and their parents expect to receive information in electronic form. School signs are no different. When your district has invested in led school signs, you must also decide what information to put in a […]