Guthman Blog
Which is Better – UL Listing, ETL Listing, MET Listing or CSA Listing?
Many areas require an independent laboratory listing be visible on electronic signs of any kind in order to provide a permit for installation. So, logically, it is often sought after. However, it can be extremely difficult to make sense of how an independent testing facility like UL, ETL, MET, or CSA, or others affect the […]
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Holiday Content Ideas for LED Church Signs
With the holidays coming up quickly many churches find themselves at a loss for what to use for content on their programmable LED church sign. Halloween, Thanksgiving, Christmas, and New Year celebrations can all be a great time to reach out to the community. People are out and about, often extremely stressed, anxious, and nervous about […]
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The Top 7 Benefits of LED Video Walls Vs Projectors
Traditionally, churches have used large multimedia projectors as the preferred solution to their needs in sanctuaries across the United States. However, in recent years, indoor LED wall solutions have become the better choice for many reasons including the better ROI they provide over time. With church attendance numbers falling nationwide, it is becoming more important to provide […]
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What Types of Outdoor LED Church Signs Are There?
Churches are adopting LED display technology at record numbers and many companies are pouncing on this trend. Each company and/or factory are making increasingly broad and often exaggerated claims to gather the attention of church leaders. This leaves church leaders with a very difficult problem to solve. How do we know what makes one outdoor programmable LED […]
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How to Choose the Right Size LED Sign
One of the easiest ways to save money on your LED sign is to be calculated in your choice of display size. Bigger is not always better. Sales people often take advantage of this misconception and encourage buyers to go as big as they can. Too large, and your sign can communicate the wrong message […]
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5 Ways to Use Your LED Sign to Attract Buyers
LED signs make businesses grow quickly by providing a platform where they can show more about the business and its offerings in incredibly dynamic fashion. However, many owners of LED signs find themselves at a loss after their sign is installed. What kind of content works best? How often should the sign change? Questions like these […]
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What Should You Be Putting On Your LED Church Sign?
So you have an LED church sign, but now what? There is a saying the LED sign industry, “Content is king.” Quite simply put, if your LED sign has the most amazing brightness, full-color range, and high definition, and your content is lacking, it won’t matter how much you’ve invested. Effective LED sign content for churches […]
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Back to School Signage 101
As students, teachers, and faculty return to their daily routines, they often disconnect on important school issues. This time of year can be absolutely chaotic for parents, and students as well. So communicating effectively with your LED school sign will be an important way to bring everyone back together again and keep them in the know about […]
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5 Ways to Engage Your Community with An LED Church Sign
Churches are installing LED signs across America in growing numbers thanks to the plethora of options to fit most church budgets in one way or another. Although this is an exciting and beneficial trend in church marketing, LED signs are often an entirely new endeavor for most church staff members. This lack of experience matched […]
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Top 5 Ways to Make Your Signs Last Longer
How to make your signs or LED signs last longer? Whether you have a church sign, school sign, business sign, or municipal sign, it can be hard to know when the time has come to replace it, or whether it simply needs some TLC. Many people view signs as oversized lawn ornaments, thus they don’t pay attention to them […]
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